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Natuzzi Italia and Alfa Romeo together for the European launch of the new Giulia and Stelvio

THE PRESENTATION OF THE NEW CARS WAS ORGANIZED IN APULIA WITH THE SUPPORT OF NATUZZI ITALIA THAT FURNISHED THE MAIN STAGE

FASANO. Natuzzi Italia furnished the Alfa Romeo Media Drive main stage organized in the beautiful setting of Borgo Egnazia (Apulia), an event to introduce the new Stelvio and Giulia cars to the European press. The Apulian sunny roads were the settings for the test drive of Stelvio and Giulia top range, showcased with fundamental upgrades – in terms of infotainment, colour range and technological improvement – to evolve the Alfa driving experience.

 

The old milanese brand chose Natuzzi Italia as partner to furnish Borgo Egnazia, set up with the two main cars of the event, but also with Alfetta 159 – the first car to win the first two Formula One championship in the history – and Alfa C38, the car currently competing for the F1 championship 2019.

 

To furnish the Alfa Romeo Media Drive main stage, the Natuzzi Italia interior decorator chose Herman, the modular sofa characterized by metal elements that surround backrest and seat, a tangible sign of an aesthetic that use modern materials according to Alfa Romeo style.

 

The setting was completed by Scacco pouf – developed by Natuzzi to use it in complex settings – but also by Ido and Meridio coffee table characterized by the mix among metal, marble and wood.

 

Natuzzi Italia and Alfa Romeo – design and automotive – are two world apparently different but with a lot in common, starting from the made in Italy excellence, the enterprise culture, and the attention for details and innovation.

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